Timeframe
Start by selecting the period you want to analyze. Use presets or set exact start/end dates to focus your view.
Grouping
Analyze your results from any angle
Learn more about grouping in Upspring
Filters
Narrow your dataset to the precise ads or entities you want side‑by‑side. Stack multiple filters to hone in on relevant creatives or campaigns.
Metrics & Layout
Choose the performance metrics aligned to your goal (for example, spend, impressions, CTR, CPC, CPA, ROAS). Arrange column order to surface the signals you care about and save the layout for reuse.
Visualization Modes
Bar chart: Compare items directly.
Line chart: Track trends over time.
Card view (2 types): Quick, summarized snapshots of key metrics.
No chart - remove the chart completely to focus on the the table
Sharing
Produce shareable views so stakeholders can access the report—even without workspace access.
More options
Click the three dots in the top-right to duplicate, download CSV, or delete
All set! You can now view your customized report
🤖 View AI Insights on the Report
Alongside your charts and tables, Upspring automatically surfaces AI Insights tailored to your current view.
The AI reviews performance patterns across your grouped data and highlights:
Opportunities for new iterations or scaling
Emerging trends (e.g., “UGC hooks are outperforming product demos this week”)
You can open the AI Insights panel directly from any report to get context-aware takeaways and actionable suggestions — all grounded in your live account data.
💡 Tip: Click “See More” to read the full insight, and ask anything about it
