📋 Overview
Below every report chart is the Data Table, showing all ads (or grouped results) based on your selected Group By option.
Each row represents one entity — like a Creative, Headline, or Landing Page — and each column shows its performance metrics (Spend, CTR, ROAS, etc.).
🎨 Color highlights
Quickly spot what’s working.
Turn on “Highlight Winners/Losers” to color your metrics from green (strong) to red (weak) across any chosen column.
Perfect for identifying top and low-performing assets at a glance.
↕️ Sort & explore
Click any column header to sort your table.
Results toggle between ascending and descending order — helping you instantly find best or worst performers.
⚙️ Configure your table
Click “Configure Table” to choose which metrics appear and in what order.
You can add, remove, or reorder columns — including any Meta metric or your custom conversions — so the view fits your goals.
💡 Tip
When checking a checkbox for any row, that creative (with the chosen metric) will be added to the chart above, allowing you to compare trends visually across multiple creatives or groups.
