🎬 Overview
The Video Highlights view shows all videos where Upspring’s AI detected a highlight moment — a spike or dip in viewer retention that signals when people paused, replayed, or dropped off.
Each spike represents a moment of attention — a scene, gesture, or visual cue that made viewers engage more deeply with your ad.
🔍 What you’ll see
Retention curve: Visualizes how viewer watch time changes throughout the video.
Highlight moments: Key timestamps with AI-generated context explaining why that moment stood out.
Video preview: Watch the clip in sync with the highlight to understand what captured attention.
💡 Tip
Use highlight moments to identify strong hooks, effective reactions, or visual drop-offs — so your next edits can double down on what keeps people watching.
